QR code lead capture for trade shows.
Boop is QR-to-SMS lead capture for trade show exhibitors: a visitor scans your booth's QR code, their phone opens a pre-filled text, and the text conversation qualifies them and books a meeting on your Google or Outlook calendar before they walk away. Visitors install nothing and the booth needs no Wi-Fi, because it runs over SMS.
how it works.
- Put a QR code on your booth. Each rep can have their own, and each QR can run its own questions, so a scan reaches the right person with the right flow.
- The visitor scans and hits send. Their texting app opens with the message already written. Nothing to install and no account to create.
- The text qualifies them. Ask role, company size, or intent in the thread before routing to a meeting.
- The meeting is booked in the same thread. Boop reads the rep's Google or Outlook calendar, so only open times go out. The confirmation asks for their email, and the invite lands on both calendars before they leave the booth.
- Reminders go out by text. Automated SMS reminders 24 hours and 30 minutes before the meeting, so no-shows drop.
- The lead lands in your CRM. Contacts sync to HubSpot as they're captured, Salesforce and Zoho take a push from your settings, and everything exports to CSV.
why a text, not a badge scanner.
Lead retrieval captures badge data. Boop books the meeting on the spot: the scan takes your next open time, and the calendar invite lands before they leave the booth. The conversation runs over SMS on the visitor's own carrier, RCS where the phone supports it, so nothing depends on the venue's Wi-Fi.
The step-by-step version, with a comparison table: how to capture trade show leads without a badge scanner.
at Silicon Slopes.
Curotec used Boop's QR-to-SMS at Silicon Slopes, a show of 20,000 attendees, to qualify prospects by project timeline on the floor, and secured 15 follow-up meetings with qualified executives. Read the case study.
The platform is simple, effective, and unlike any other event tech we've used.
what it costs.
The free tier covers QR-to-SMS lead capture, meeting booking by text, Google and Outlook calendar sync, and automated reminders before the meeting, with no card to start. The paid tier is a custom event setup, quoted per event: custom flows, white-glove onboarding, founder access, dedicated support at your event, and a real-time event dashboard. Get the app to start free.
good ones to ask.
do attendees need to download an app?
No. The whole flow runs in their native SMS thread, no app, no install. Works on any phone.
what if the venue has bad wifi?
SMS runs on cellular, not wifi. You're never dependent on the venue.
how is this different from lead retrieval apps?
Lead retrieval captures badge data. Boop books the meeting on the spot: the scan takes your next open time, and the calendar invite lands before they leave the booth.
how does boop know when you're free?
Boop reads your connected calendar and books the first slot that's actually open, then texts the time back with a link to change it if it doesn't suit them. If nothing's open, it offers times instead. What counts as available, and how far ahead it looks, can be customized in settings.
how does this integrate with our crm?
HubSpot syncs automatically as contacts are captured, filling only fields that are blank. Booked meetings appear as a note on that contact's HubSpot timeline. Salesforce and Zoho are a manual push from your integration settings, and each creates Leads. Everything else is a CSV export from the contacts page, on demand.
how does this work with a whole team?
Each team member gets their own QR. A scan on that QR routes to that person, and a booking goes onto their connected calendar. If the assigned team member has not connected a calendar yet, the booking falls back to a teammate who has, so the meeting still gets made. Routing is a fixed assignment per QR, not round-robin.
More on the Boop FAQ.
run your next booth on boop.
Capture qualified leads in real-time and book meetings before they leave the floor.